3 new ways TikTok is restricting content

TikTok’s For You (FYP) page has come under scrutiny for pushing useless videos to users. As a result, TikTok has updated its community guidelines to be stricter on content it deems inappropriate.

The company says it deleted 91 million videos in the last quarter of 2021, or around 1% of all videos uploaded. The list below contains the types of content that may be prohibited and why.

1. Online Challenges

TikTok announced a no-tolerance approach to dangerous acts and challenges such as suicide pranks in November 2021. Previously, these were covered by the app’s suicide and self-harm policies. But now those challenges fall under a special category in the updated Community Guidelines for easier access, according to the TikTok blog post.

TikTok has also worked with experts to release videos you can watch on the #SaferTogether hub, which encourages viewers to take four steps when encountering dangerous online challenges and pranks: Stop, Think, Decide and to act.

An example of a dangerous online challenge is the famous “Milk Crate Challenge”, which encouraged people to climb stacks of plastic crates. Many people, including the elderly, suffered serious injuries during their participation.

TikTok will also show resources so users can get help when searching for terms like “self-harm” or “I hate myself.”

2. Unusual exercise and diet programs


Woman lifting weights at the gym

Content about eating disorders has spread on TikTok. If you watch just one video about food, TikTok’s For You (FYP) page will flood your feed with food-related content, most of it geared towards unhealthy diets and unrealistic weight loss goals. .

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The short-form video platform added more information about content categories not eligible for recommendation in For You streams. TikTok will actively remove any content not suitable for the general public from its recommendation system.

Related: How to Change Your TikTok FYP to Suit Your Preferences

Although TikTok already removes videos that promote eating disorders, the app will now also remove videos with harmful content, such as overexercising and short-term fasting, which it says are often signs of under-eating. recognized of a potential problem. TikTok recognizes that people can struggle with unhealthy eating habits and behaviors even if they don’t have an eating disorder.


3. Discrimination linked to gender identity

A report by GLAAD, an NGO that protects the rights of the LGBTQ community, indicates that 64% of LGBTQ social media users said they had experienced harassment and hate speech. This is a much higher rate than all other identity groups.

TikTok recently added a feature that allows users to add their pronouns. Now, the app has also explicitly banned any content containing dead names, gender errors, and misogyny.

Related: How to stop TikTok from suggesting your account to others

Deadnaming is the practice of referring to a transgender person by the name they used before they transitioned. It also sometimes means referring to someone by their birth name or first name. Gender error means referring to a transgender person using a word, pronoun, or form of address that does not match the gender they identify with.


Content that supports or promotes conversion therapy programs, which aim to convert LGBTQ people, is also explicitly prohibited.

TikTok response to critics and regulators

TikTok is a social media company. Like its Facebook, Twitter and other counterparts, TikTok has come under pressure from regulators and users over the misuse of the platform to intimidate users, especially children and teenagers, and the spread of misinformation.

TikTok’s head of trust and safety, Cormac Keenan, said the guidelines will help improve transparency for users and clarify for moderators what content shouldn’t exist on the short-form video platform.

TikTok also announced the opening of cyber incident monitoring and investigation centers in Washington DC, Dublin and Singapore this year. These centers will give the company the round-the-clock capability to prevent and defend against unauthorized platform access and criminal activity.



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